The volume
Mentions and views on TikTok and Instagram, week by week.
Ask it like:“What are people saying about my category on TikTok and Instagram?”
What are people saying about soda on TikTok and Instagram?
It’s quiet. OLIPOP, the shelf leader, drew 12 mentions from 7 creators in 90 days, down from 23. That’s thin, so read it as direction, not a verdict.
Mentions and views on TikTok and Instagram, week by week.
The creators driving the conversation, ranked by who is talking about it.
Whose buzz outruns their shelf, and whose shelf outruns their buzz.
TikTok and Instagram. Social series reads mentions and views week by week, and Creator index shows the creators driving the conversation.
Own the conversation
The creators already posting about your category, and a brief for each, sent when you approve.
Own the conversation
Brands gaining momentum, new launches getting attention, and the biggest price movers.
Get on the shelf
The opening on the shelf, and a sell sheet and pitch that quote the buyer’s own shelf, sent when you approve.
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